Harvard Business Review on Green Business Strategy (Harvard Business Review Paperback Series) (Inglé

Autor:		Harvard Business School Press
Editorial:		Harvard Business School Press
Año:		2007
ISBN:		9781422121085
Encuadernación:		Tapa Blanda
Idioma:		eng
Ilustrador:		...

Texto en inglés. Tapa blanda de editorial ilustrada. Sin subrayados ni anotaciones. Perfecto estado de conservación. Just a decade ago, the term 'green building strategy' evoked visions of fringe environmentalism and a high cost for minimal good. More recently, there's been a large shift in perception, an awakening of social consciousness, and a realization that a strategy good for the world can also be good for your bottom line. Green Business Strategy is no longer an option; the future depends on it. This collection of HBR articles gets to the heart of why you should and must put a socially-responsible strategy at the top of your CEO?s agenda.