ENGLISH EDITION. 56 pg. // So, after countless ups and downs, I finally succeeded in proposing to reshape the relationships between our society, its artists and their work! Twenty-five years later, it appears that this rather utopic proposition has given birth to hundreds of artworks in a movement that is becoming increasingly widespread. When I wonder why and how this artwork I conceived and called The New Patrons Protocol has had such an impact, I believe it was undoubtedly the ineluctable consequence of a long, unprecedented history of cultural shifts, both contemporary and yet to come. // NEW, shrink wrapping.